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Key Takeaways

The best time to post YouTube shorts:

  • 5 p.m. on Monday
  • 2 p.m. on Tuesday
  • 9 a.m. on Wednesday
  • 6 p.m. on Thursday
  • 3 p.m. on Friday
  • 4 p.m. on Saturday
  • 11 a.m. on Sunday

What Is YouTube Short?

YouTube Shorts is a feature on YouTube that allows users to create short and vertical videos lasting 60 seconds long. This format is designed to be quick and engaging, similar to other popular short-video platforms like TikTok. 

Shorts include features like a multi-segment camera to string multiple video clips together, speed controls, and timers for hands-free recording. They also offer a selection of audio, including songs from a library or other videos on YouTube. 

Youtube Shorts

Youtube Shorts

What Is The Best Time To Post YouTube Shorts

The darkest pink areas illustrate the time slots with the highest views, and the light pink to white ones represent the time slots with the lowest views.

The darkest pink areas illustrate the time slots with the highest views, and the light pink to white ones represent the time slots with the lowest views.

As you can see, the best time to post YouTube shorts lies on Friday from 3 p.m. to 4 p.m. Videos shared within those time frames get the highest number of impressions. Other potential periods are Tuesday at 2 p.m. and Thursday at 6 p.m.

Audience behavior is pretty easy to predict, given that most YouTube users are of working age—21% of male YouTube users and 17% of female users are from 25 to 44, per Statista.

Views are generally lower earlier on weekdays, picking up during midmorning, lunch breaks, and late afternoon and evening. There are also a few late-night hot periods, such as 11 p.m. on Monday and Thursday.

The worst times to upload video on YouTube on weekdays and weekends are between 1 a.m. and 6 a.m. when viewers fall asleep. There are other cold spots to be aware of, though. For example, the videos uploaded that have the fewest views are between: 

  • 8 a.m. on Saturdays
  • 4 a.m. or 5 a.m. on Mondays
  • 9 p.m. on Sundays

What Is The Best Time To Post YouTube Shorts: By Days Of The Week 

1. Best Time To Post YouTube Shorts On Sunday

Sunday is the lowest day of the week on YouTube, with posting times at 11 a.m., 2 p.m., or 3 p.m. providing higher views. 

The best time to post on YouTube on Sunday is 11 a.m.

2. Best Time To Post YouTube Shorts On Monday

The golden time for uploading a video on Monday is 5 p.m., followed by 11 p.m. and 3 p.m.

The best time to post on YouTube on Monday is 5 p.m. 

3. Best Time To Post YouTube Shorts On Tuesday

Tuesday provides another chance to tap into a peak impression time at 2 p.m. After that, 11 a.m. is also a golden time for video views. 

The best time to post on YouTube on Tuesday is 2 p.m.

4. Best Time To Post YouTube Shorts On Wednesday

On Wednesday, peak hours for new content are 9 a.m., followed by 2 p.m. and 4 p.m.

The best time to post on YouTube on Wednesday is 9 a.m.

5. Best Time To Post YouTube Shorts On Thursday

If you want to upload new videos on YouTube on Thursday, the golden times are 6 p.m., 3 p.m., and 9 a.m., respectively.

The best time to post YouTube Shorts on Thursday is 6 p.m.

6. Best Time To Post YouTube Shorts On Friday

Friday is a must for your YouTube content creators. Videos shared and posted from 3 p.m. to 4 p.m. have the highest views of the week. 

The best time to post on YouTube on Friday is 3 p.m.

7. Best Time To Post YouTube Shorts On Saturday

The best time to upload YouTube videos is late afternoon, from 3 p.m. to 5 p.m.

The best time to post on YouTube on Saturday is 4 p.m.

Frequently Asked Questions

1. Is there a best time to post YouTube Shorts?

The best time to post YouTube shorts is on Friday, from 3 p.m. to 4 p.m. Generally speaking, views are lower earlier on weekdays, picking up during midmornings, lunch breaks, and late afternoon and evening.

2. How do I get more views on YouTube Shorts?

Below are some methods guiding you in getting more views on YouTube Shorts:

  1. Make optimized videos.
  2. Cross-promote on other social media platforms.
  3. Invite other creators for collaborations.
  4. Join in YouTube Shorts trends.
  5. Engage with the YouTube community. 
  6. Add your videos to a playlist.
  7. Run ads.
  8. Use ad retargeting.

3. What is the best duration for YouTube Shorts?

YouTube Shorts are 15–to 60-second vertical videos that appear in a never-ending feed, similar to Reels and TikTok. Viewers who don’t enjoy a video can easily scroll down to the next one. This snappier format engages people quickly and encourages them to keep watching, which can help extend your audience.

4. Is it better to schedule YouTube Shorts?

Scheduling your YouTube Shorts offers some advantages for content creators. It allows for strategic planning, enabling creators to align their content with specific events, trends, or peak viewership times. This action ensures maximum visibility and engagement for your Shorts.